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1: Fantastic Book!
I have to say that even after working through all of the exercises, I want to go back and do them again! The book inspired us to write our own exercises.
To the person who posted about the sideways layout--I think that's the point. Get out of your cube, look at things differently. A 45 or 90 degree turn works wonders sometimes. :)
It is definitely NOT just a book for designers. I work with engineers--ENGINEERS! And they had a great time stepping out of their normal linear day.
When's the next book coming out?
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2: ...
The print of the book is terrible. Essentially a cluster of bad layout/typography. I flipped through and the pages gave me a headache from the all the mess.
The activities are not very original and the ones I did read are pretty much a waste of time. Like photographing 10 circular objects?? mmm...
I'm sure there are better books if you want to get the creative juices flowing.
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3: If You're Not a Graphic Designer, This book is not for you
I'm a hobbyist and thought this book would be good to help me out of my creative rut sometimes. Most of the exercises applied to people working in a creative field, not those that are creative in their spare time.
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4: Not for Graphic Design
After reading the reviews and product description, I was looking forward to some fresh activities that would inspire some creativity for Graphic Design projects that I work on constantly. So when the book arrived I flipped through scanning activities and quotes to get a feel for the book and what it had to offer. I was surprised. To my disappointment this book almost had nothing to do with Graphic Design. It was filled with activities that lent themselves more to Elementary school creative activities -Build something out of "_", describe your favorite "_" without using the words like or as. The book design itself even became tough to read as well with various typefaces, multiple type sizes scattered through the pages. In conclusion not what I was looking for.
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5: Caffeine for the Creative Mind
Both my daughter (a regional marketing analyst) and I (a high school graphics design teacher) share several graphic design texts, and we are very satisfied this text as reference.
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