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1: Very thorough
If you are thinking of starting a business in fashion this contains everything you need to know.
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2: Great insider info for all to enjoy!
I've been in the business (www.glamajama.com) for almost five years now and I still found lots of useful info. Gives lots of pointers on how to set-up your clothing line's "timeline" for design, production, and launch. Follow their suggestions and you will have the optimum amount of time to build and promote your line. Also, it provides an overview for legal issues, marketing, and selling the line. This is a great reference tool for anyone wanting to know more about the inner workings of the fashion biz.
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3: Excellent for High Schoolers
As a fashion design student, I was given this book before attending school by a friend. I read it all in one day and really appreciated all the information in it. But, I will say that I understood most of the business end of the information because I had already taken a college level business class.
The information in this book is very general and I would say it is excellent for someone who is thinking about going into the fashion industry and wants a realistic view of the process. Reading it before attending classes will give you a head start to understanding key concepts that will be covered.
If you already have a degree, I agree with one of the other reviewers, I wouldn't buy it.
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4: The Fashion Dsigner Survival Guide
This extremely well written book is enough to put you off even thinking of venturing into starting your own fashion label!! It is very well researched and obviously written by someone who is EXTREMELY conversant with the notoriously fickle and difficult fashion industry.I have worked in fashion at the design level as a patternmaker for well over 30 years and Mary Gelhar has put together a very informative manual.
It is exactly as it is, no matter what country you live in.
Take note anyone attempting to start your own label!!!
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5: Great book for those new to the fashion business
This is a great book for those interesting in the fashion business. I am not a designer, but I am a marketing consultant to several fashion designers. This book has helped me, help my clients.
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